
3 Helpful Articles for Writers & Marketers
Three articles I recently ran across that have helpful reminders for creating top quality, compelling content. (1) How to Talk to People,...

My Marketings Learnings from Creating My Own Newsletter part 4/? - Social Media
Part 1 = Creating a logo Part 2 = Building a website and landing page Part 3 = Getting feedback With a logo and a website + an actual...

My Marketings Learnings from Creating My Own Newsletter pt. 3/? - Getting Feedback
In my first post chronicling creating a newsletter from scratch, I shared how creating a logo isn't an instantaneous event, and how much...

My Marketings Learnings from Creating My Own Newsletter pt. 2/? - Website / Landing Page Build
Yesterday, I explained that I'm starting a newsletter from scratch (no company, no website, no existing audience), and I'm learning a lot...

My Marketings Learnings from Creating My Own Newsletter pt. 1/? - Starting w/ a Basic Logo
I've worked with many companies to build their audiences and create broader awareness, and one tool I've used is the old tried and true...

5 Tips for Getting Your Point Across
Seth Godin recently wrote a blog post on getting your memo read: Get your memo read His useful reminders are helpful beyond a "memo."...

Truisms That Are Clearest Away from a Corporate Job
I ran across this insightful article on Inc.com, and as I am currently consulting, all of these ring very, very true. I Left My Corporate...

Stats: The Competition Your Email Faces
DMR Business Statistics has published a for-pay report on email stats, but here are a few to remind you just how stiff the competition...

2 Keys to Customer Testimonials
1) Customers willing to publicly sing your praises (a no-brainer) 2) The internal organization to effectively push out the testimonials....

Interesting: Billboards Being Used More
Interesting article on how billboards are being leveraged more right now. Good read. The suggestion is that online is quite noisy now,...