​​​​Allison Harris

The internet as we know it is changing. With the rise of privacy concerns and regulations, the death of third-party cookies is on the horizon. While this may sound like a bad thing for marketers, it doesn't have to be. Marketers should develop data strategies that don't rely on cookies. Here's what to know about the death of third-party cookies and how to prepare for a cookieless world. What are Third-Party Cookies? Third-party cookies are small pieces of code that are placed

I've had a couple of formal mentors in my career - where the relationship was set up for me. One was more me bumbling, but I got a lot out of the relationship. The other, I went in to the relationship with purpose and strived to create structure, and we didn't mesh as well as two people as I did with my first formal mentor (i.e., set up for me in a professional setting). I love the mentor - mentee relationship, and I also believe in reverse mentorships. This list of 16 questi